A blog website is a site built around a feed of dated posts: the newest writing sits at the top, and older posts stay findable through categories, tags, and an archive. This page collects real blog website examples grouped by type, then breaks down the anatomy of a blog homepage and a blog post page and gives you a copyable HTML template. It is part of the website examples library.

Jump to a type: personal · food · travel · tech · business and company · Blogger / Blogspot · minimalist

Blog website examples at a glance

Every blog below is a real, long-running site. The platform column is filled in only where the platform is well documented; a dash means the platform is not stated here, not that it is unknown to the world. Each blog is broken down in more detail in the next section.

BlogNichePlatformWhat to copy
Seth's BlogMarketing and ideas—A short, repeatable post format
Kottke.orgGeneral-interest links—Curation with a line of commentary
Marginal RevolutionEconomics—A byline on every post of a shared blog
Smitten KitchenHome cooking—A browsable recipe index
Budget BytesBudget recipes—One signature detail on every recipe
Minimalist BakerSimple plant-based recipes—A promise built into the name
Love and LemonsVegetarian, seasonal recipes—Photography as the brand
Nomadic MattBudget travel—Evergreen destination guides
Adventurous KateSolo female travel—A named audience
The Blonde AbroadTravel and lifestyle—A consistent visual style
Coding HorrorSoftware developmentGhostOne readable column
Simon Willison's WeblogWeb development and AI toolsCustom Django appDifferent post types for different sizes of idea
Joel on SoftwareSoftware and management—Essays that stay useful for years
Julia EvansProgramming explained plainly—One concept per post
Stripe blogCompany and product news—A blog that matches the product's design
HubSpot BlogMarketing, sales, serviceHubSpot CMSTopic hubs plus offers inside posts
Netflix TechBlogEngineeringMediumA hosted platform for a team blog
The Cloudflare BlogEngineering and product—Engineers writing under their own names
Google Testing BlogSoftware testing at GoogleBloggerA long-running archive browsable by date
Google Open Source BlogOpen source news and programsBloggerA custom domain on a free platform
Android Developers BlogDeveloper newsBloggerA focused blog for one audience
Daring FireballApple and tech commentary—A distinctive, restrained design
Paul Graham's essaysStartups and writing—A list of titles as the whole navigation

What is a blog website?

A blog website publishes posts in reverse-chronological order. The post is the unit of the site: each one has a title, a date, an author, and its own URL, and the homepage is mostly a list of recent posts. Everything else — categories, tags, search, an archive, an About page, an email signup — exists to help readers find older posts and come back for new ones.

A blog can be the whole site (a personal or niche blog) or one section of a larger site (a company blog at /blog/). Either way, the patterns below repeat.

Blog vs personal site vs portfolio

TypePrimary jobTypical visitor actionExample
Blog websitePublish posts over timeRead, subscribe, come backThis page
Personal websitePresent one personContact, follow, hirePersonal examples
Portfolio websiteShowcase a body of workView work, hirePortfolio examples

Many personal sites include a blog, and many blogs are run by one person, so the lines blur. The difference is what the homepage leads with: a blog leads with the latest posts.

Blog website examples by type

The real examples below are limited to what is publicly observable on each blog: its subject, structure, and recurring patterns. Nothing here states traffic, income, subscriber counts, or business results. Platforms are named only where they are well documented.

Personal blogs

Seth's Blog — seths.blog

FieldObservation
NicheMarketing, work, and ideas, written by author Seth Godin
Homepage patternRecent posts in a single column, mostly text
Post patternShort posts, often only a few paragraphs, with no hero image
Primary CTASubscribe by email
What to copyA short, repeatable format is what makes frequent posting sustainable

Kottke.org — kottke.org

FieldObservation
NicheA general-interest link blog by Jason Kottke covering culture, science, design, and more
Homepage patternA stream of short posts, each pointing to something elsewhere on the web
Post patternA link, a quote or image, and a line or two of commentary, with tags
What to copyCuration is content; a sentence of your own on why something matters turns a link into a post

Marginal Revolution — marginalrevolution.com

FieldObservation
NicheEconomics and culture, written by economists Tyler Cowen and Alex Tabarrok
Homepage patternA reverse-chronological stream of posts from both authors
Post patternThe author's name on every post, with reader comments underneath
What to copyOn a shared blog, a byline on every post tells readers whose voice they are reading

Food blogs

Smitten Kitchen — smittenkitchen.com

FieldObservation
NicheHome cooking by Deb Perelman
Homepage patternThe latest recipe up top, then recent posts
Post patternA personal story, step-by-step photos, then the recipe
NavigationA recipe index that lets readers browse the archive by category
What to copyOnce a food blog has more than a handful of recipes, an index matters more than the homepage

Budget Bytes — budgetbytes.com

FieldObservation
NicheBudget-friendly recipes, founded by Beth Moncel
Post patternRecipes that show an estimated cost for the recipe and per serving
NavigationRecipe categories and search
What to copyOne signature detail repeated on every post becomes the reason readers choose you

Minimalist Baker — minimalistbaker.com

FieldObservation
NicheSimple plant-based recipes by Dana Shultz
PositioningRecipes that need 10 ingredients or fewer, one bowl, or 30 minutes or less
NavigationRecipe categories, search, and filters
What to copyWhen the promise is in the name, every post proves it and the filters let readers use it

Love and Lemons — loveandlemons.com

FieldObservation
NicheVegetarian, seasonal recipes by Jeanine Donofrio
Homepage patternA bright, photo-led layout with plenty of white space
Post patternLarge food photos throughout, with the recipe itself after the introduction
What to copyIn a visual niche, a consistent photography style is the brand

Travel blogs

Nomadic Matt — nomadicmatt.com

FieldObservation
NicheBudget travel, by Matt Kepnes
Homepage patternDestination guides and travel-planning resources alongside new posts
Post patternLong, practical guides organized by destination
What to copyEvergreen guides keep working long after a dated trip report has been forgotten

Adventurous Kate — adventurouskate.com

FieldObservation
NicheSolo female travel, by Kate McCulley
PositioningThe audience is named in the blog's focus, not left implied
Post patternDestination posts and travel advice written in a first-person voice
What to copyNaming who the blog is for makes it easy for the right reader to know they are in the right place

The Blonde Abroad — theblondeabroad.com

FieldObservation
NicheTravel and lifestyle, by Kiersten Rich
Homepage patternPhoto-heavy layout with destination guides
Post patternTravel photography alongside itinerary and planning advice
What to copyA consistent visual style makes every post recognizably part of the same blog

Tech blogs

Coding Horror — blog.codinghorror.com

FieldObservation
NicheSoftware development and the people who do it, by Jeff Atwood
PlatformGhost
Homepage patternA single column of essays
What to copyOne readable column with generous line spacing is all a writing-first blog needs

Simon Willison's Weblog — simonwillison.net

FieldObservation
NicheWeb development, Python, data tools, and AI tools
PlatformA custom Django application, which the author has published as open source
Post patternLong entries, short link posts, and quotations, all tagged
What to copySeparate post types let you publish a quick link without lowering the bar for a full article

Joel on Software — joelonsoftware.com

FieldObservation
NicheEssays on software development and running a software company, by Joel Spolsky
Post patternLong-form essays, each built around a single argument
What to copyWrite posts that answer a lasting question; they keep earning readers long after publication

Julia Evans — jvns.ca

FieldObservation
NicheProgramming, Linux, and networking explained in plain language
Homepage patternA plain, date-ordered list of post titles
Post patternOne concept per post, often with hand-drawn illustrations
What to copyA narrow topic per post makes a technical blog easy to read and easy to link to

Business and company blogs

Stripe blog — stripe.com/blog

FieldObservation
NicheCompany announcements and product updates from Stripe
Homepage patternA list of posts in the same visual design as the rest of stripe.com
What to copyA company blog that looks like the product feels like part of the company, not an add-on

HubSpot Blog — blog.hubspot.com

FieldObservation
NicheMarketing, sales, and customer service advice
PlatformHubSpot's own content management system
Homepage patternSeparate topic sections, each with its own feed of posts
Post patternOffers such as free templates and guides placed inside and around articles
What to copyA business blog earns its place when every post leads to a next step, such as a signup or a download

Netflix TechBlog — netflixtechblog.com

FieldObservation
NicheEngineering at Netflix
PlatformMedium, on its own domain
Post patternTechnical deep dives written by the engineers who built the systems
What to copyA hosted platform lets a team publish without maintaining a blog of its own

The Cloudflare Blog — blog.cloudflare.com

FieldObservation
NicheEngineering deep dives and product announcements from Cloudflare
Post patternBylines with the author's name and photo, and tags for products and topics
What to copyLetting engineers write under their own names makes a company blog more credible than an anonymous voice

Blogger and Blogspot examples

Blogger is Google's free blogging platform. Blogs on it get a blogspot.com address by default and can use a custom domain instead. Several of Google's own long-running blogs are hosted on Blogger with custom domains, which makes them good Blogger examples.

Google Testing Blog — testing.googleblog.com

FieldObservation
NicheSoftware testing at Google
PlatformBlogger
NavigationLabels for topics and an archive organized by date
What to copyA long-running archive on a free platform stays browsable by date

Google Open Source Blog — opensource.googleblog.com

FieldObservation
NicheOpen source news and programs from Google
PlatformBlogger, on a googleblog.com domain rather than blogspot.com
What to copyA free platform can still run on a custom domain

Android Developers Blog — android-developers.googleblog.com

FieldObservation
NicheNews and guidance for Android developers
PlatformBlogger
What to copyA blog for one clearly defined audience can stay focused on exactly what that audience needs

Minimalist blogs

Daring Fireball — daringfireball.net

FieldObservation
NicheApple and technology commentary, by John Gruber
Homepage patternA dark, narrow single column
Post patternLong articles mixed with short linked-list posts, each linked list entry marked with a star permalink
What to copyA restrained, consistent design becomes recognizable on its own

Paul Graham's essays — paulgraham.com/articles.html

FieldObservation
NicheEssays on startups, programming, and writing
Homepage patternThe essays page is a plain list of titles
Post patternPlain text on a narrow page, with almost no styling
What to copyIf the writing is strong, a list of titles is enough navigation

The anatomy of a blog homepage

Blog homepages vary in style, but most of them reuse the same skeleton. The diagram below is an illustrative pattern, not a specific real site.

plaintext
+--------------------------------------------------------------+
| HEADER   Blog name        Home  Recipes  About  Search  [Sub] |
+--------------------------------------------------------------+
| FEATURED POST                                                 |
|   [ image ]   Post title                                      |
|               One-sentence excerpt · Date · Author            |
|               Read more ->                                    |
+--------------------------------------------------------------+
| CATEGORIES   Weeknight · Baking · Soups · Vegetarian          |
+--------------------------------------------------------------+
| LATEST POSTS                                                  |
|   [img] Title · date · excerpt                                |
|   [img] Title · date · excerpt                                |
|   [img] Title · date · excerpt                                |
|   Older posts ->                                              |
+--------------------------------------------------------------+
| SIGNUP   Get new posts by email   [ email ] [ Subscribe ]     |
+--------------------------------------------------------------+
| FOOTER   About · Archive · Contact · RSS · Privacy            |
+--------------------------------------------------------------+

The sections in order:

  1. Header — the blog's name, a short menu, search, and often a subscribe link
  2. Featured post — one post given more space: the newest, the most popular, or a "start here" post for new readers
  3. Categories — the handful of topics the blog covers, so a reader can jump to theirs
  4. Latest posts — a reverse-chronological list with title, date, and a short excerpt
  5. Signup — an email or RSS subscription so readers come back without remembering to
  6. Footer — About, archive, contact, RSS, and legal links

The real examples above show how far this skeleton stretches. Daring Fireball and Paul Graham drop the images and the featured post; Smitten Kitchen and Minimalist Baker lean on categories and a recipe index; HubSpot splits the homepage into topic sections. For choosing the pages behind the menu, see website structure examples.

Blog post page examples

The post page is where readers spend their time, so it matters more than the homepage. Most post pages use some version of the layout below. This is an illustrative pattern.

plaintext
+--------------------------------------------------------------+
| HEADER (same as the homepage)                                 |
+--------------------------------------------------------------+
| Category                                                      |
| POST TITLE                                                    |
| By Author Name · Published date · Reading time                |
+------------------------------------------+-------------------+
| ARTICLE                                  | TABLE OF CONTENTS |
|   Intro paragraph                        |   1. Section one  |
|   ## Section one                         |   2. Section two  |
|   ## Section two                         |   3. Section three|
|   ## Section three                       |                   |
+------------------------------------------+-------------------+
| AUTHOR BOX   [photo] Name — one-line bio — link to About      |
+--------------------------------------------------------------+
| RELATED POSTS   Title · Title · Title                         |
+--------------------------------------------------------------+
| COMMENTS or SIGNUP                                            |
+--------------------------------------------------------------+

The parts that do the most work:

  • Article layout — a single readable column, roughly 60–75 characters per line, with real subheadings. Coding Horror and Paul Graham's essays show how far plain text in a narrow column can go.
  • Byline and date — who wrote it and when. Readers use the date to judge whether advice is still current; Marginal Revolution and the Cloudflare Blog put the author on every post.
  • Author box — a photo, a one-line bio, and a link to the About page at the end of the post. It answers "who is this?" for readers who arrived from search.
  • Table of contents — for long guides, a list of jump links to each section. It suits long how-to posts like travel guides and tutorials more than short essays.
  • Related posts — two or three links to the next thing to read, so a reader who finishes one post does not leave.
  • Recipe or summary card — on food blogs, a structured card at the end with ingredients and steps, so readers who skip the story can still cook.

Copyable HTML blog template

The template below is a complete single blog post page in one HTML file: header, article with byline, a table of contents, an author box, and a footer. It uses a fictional blog, The Slow Kitchen, so nothing here describes a real site. Save it as index.html and open it in a browser.

html
<!DOCTYPE html>
<html lang="en">
<head>
  <meta charset="utf-8" />
  <meta name="viewport" content="width=device-width, initial-scale=1" />
  <title>How to Make Weeknight Lentil Soup · The Slow Kitchen</title>
  <meta name="description" content="A simple lentil soup you can make in one pot on a weeknight." />
  <style>
    body { margin: 0; font-family: Georgia, serif; color: #222; background: #fffdf8; line-height: 1.7; }
    header, footer { font-family: system-ui, sans-serif; padding: 16px 24px; border-bottom: 1px solid #e7e2d8; }
    header { display: flex; justify-content: space-between; align-items: center; }
    header a, footer a { color: #222; text-decoration: none; margin-left: 16px; }
    .brand { font-weight: 700; margin-left: 0; }
    main { max-width: 680px; margin: 0 auto; padding: 40px 24px; }
    .meta { font-family: system-ui, sans-serif; font-size: 14px; color: #6b6458; }
    nav.toc { background: #f4efe4; border-radius: 8px; padding: 12px 20px; font-family: system-ui, sans-serif; font-size: 15px; }
    .author { display: flex; gap: 16px; align-items: center; border-top: 1px solid #e7e2d8; margin-top: 40px; padding-top: 24px; font-family: system-ui, sans-serif; font-size: 15px; }
    .avatar { width: 56px; height: 56px; border-radius: 50%; background: #e7e2d8; flex-shrink: 0; }
    footer { border-top: 1px solid #e7e2d8; border-bottom: 0; text-align: center; font-size: 14px; }
  </style>
</head>
<body>
  <header>
    <a class="brand" href="/">The Slow Kitchen</a>
    <nav aria-label="Main">
      <a href="/recipes/">Recipes</a>
      <a href="/about/">About</a>
      <a href="/subscribe/">Subscribe</a>
    </nav>
  </header>

  <main>
    <article>
      <p class="meta">Soups</p>
      <h1>How to Make Weeknight Lentil Soup</h1>
      <p class="meta">By Ana Torres · <time datetime="2026-10-20">October 20, 2026</time></p>

      <nav class="toc" aria-label="Table of contents">
        <strong>In this post</strong>
        <ol>
          <li><a href="#ingredients">Ingredients</a></li>
          <li><a href="#method">Method</a></li>
          <li><a href="#storing">Storing leftovers</a></li>
        </ol>
      </nav>

      <p>This is the soup I make when the fridge is nearly empty. It needs one pot and pantry staples.</p>

      <h2 id="ingredients">Ingredients</h2>
      <ul>
        <li>1 cup red lentils, rinsed</li>
        <li>1 onion and 2 carrots, chopped</li>
        <li>4 cups vegetable stock</li>
      </ul>

      <h2 id="method">Method</h2>
      <p>Soften the onion and carrots in a little oil, add the lentils and stock, and simmer until the lentils fall apart.</p>

      <h2 id="storing">Storing leftovers</h2>
      <p>Keep it covered in the fridge and add a splash of water when you reheat it.</p>

      <aside class="author" aria-label="About the author">
        <div class="avatar" role="img" aria-label="Photo of Ana Torres"></div>
        <p><strong>Ana Torres</strong> writes simple recipes for busy weeknights. <a href="/about/">More about Ana</a></p>
      </aside>
    </article>
  </main>

  <footer>
    <a href="/archive/">Archive</a>
    <a href="/feed.xml">RSS</a>
    <a href="/privacy/">Privacy</a>
  </footer>
</body>
</html>

The template uses the semantic elements a blog post needs: <article> for the post, <time> for the date, a labelled <nav> for the table of contents, and <aside> for the author box. For a full one-file site with the structure explained line by line, see the HTML website example.

Choosing a blog platform: WordPress vs Blogger vs static

The platform decides how you write, how the blog is hosted, and how much maintenance it needs. Readers rarely notice which one you chose; the patterns on this page work on all of them.

WordPressBloggerStatic site
What it isOpen-source CMS, self-hosted (WordPress.org) or hosted (WordPress.com)Google's free hosted blogging servicePlain HTML files, written by hand or generated from Markdown
Cost to startFree software; you pay for hosting on WordPress.orgFreeCan be hosted free or very cheaply
Custom domainYesYesYes
Themes and featuresLarge range of themes and pluginsBuilt-in templates with limited extensionWhatever you build or the generator provides
MaintenanceUpdates to core, theme, and pluginsHandled by GoogleLittle to none once published
Best forBlogs that will grow into a full siteGetting a simple blog online for freeWriters comfortable with files and code
  • WordPress started as blogging software, and posts, categories, tags, and comments are built in. See real sites and the post-first patterns in WordPress website examples.
  • Blogger is the quickest way to a free blog, as the Google blogs above show. The trade-off is fewer design and feature options.
  • A static site turns posts into plain HTML files that any host can serve. Generators such as Hugo, Jekyll, and Eleventy build those files from Markdown. The static website example page explains how a site made of files works.

Hosted platforms such as Ghost and Medium sit in between: Coding Horror and the Netflix TechBlog above are examples.

FAQ

Frequently asked questions

What is a blog website?
A site that publishes posts in reverse-chronological order, with the newest at the top. Each post has a title, a date, an author, and its own URL, and categories, tags, and an archive help readers find older posts.
What is the difference between a blog and a website?
A blog is a kind of website, or a section of one, built around dated posts. A general website is organized around fixed pages such as Home, Services, and Contact. Many websites include a blog at /blog/ alongside their main pages.
How many posts should I publish before launching a blog?
A common rule of thumb is three to five finished posts. That gives a first visitor something to read beyond one post and shows the blog is active. Quality matters more than the number.
What should a blog homepage include?
A header with the blog name and menu, recent posts with titles, dates, and excerpts, the main categories, an email or RSS signup, and a footer with About and archive links. A featured or start-here post helps new readers.
What should a blog post page include?
A clear title, the author and date, a readable single-column article with subheadings, and an author box. Long guides benefit from a table of contents, and related posts give readers somewhere to go next.
Is Blogger still a good choice for a blog?
It is a reasonable choice for a simple, free blog with a custom domain, and several of Google's own blogs run on it. If you expect to need many design options or plugins, WordPress or a static site gives you more room.
Are the examples on this page real blogs?
Yes. The blogs in the gallery and the by-type sections are real, long-running sites, described only by what is publicly observable. The homepage and post page diagrams and the HTML template are illustrative patterns authored for Basic Website Example.

Want a website built for you?

If you would rather start from a finished design than build a blog from scratch, the same ready-made personal and professional designs featured on the personal website examples page are available. See our web designer website example, graphic designer website example, or consultant website example, each of which can be customized with your name, work, and content.

Where to go next

A blog is built around one habit: publishing posts readers can find again. Start from the homepage and post page anatomy above, then borrow the specifics from the examples that match your niche. If the blog is part of a site about you, the personal website examples page covers the rest of that site; if your posts sit next to a body of work, see the portfolio website examples. To build it by hand, start from the HTML website example and the static website example; to use a CMS, see WordPress website examples. For the pages and copy around your posts, see website structure examples and welcome message examples.

Examples