Strategy for the decisions that decide the year.
A Boston strategy consultancy for companies facing a decision they cannot afford to get wrong. Sharp analysis, honest options, and a partner on every engagement.

What we do
Practices.
Four practice areas, one standard: advice that ends in a decision you can act on this month.
Growth strategy
Market analysis, positioning, and a concrete go-to-market plan with numbers, owners, and a date.
Operational turnaround
We find the bottlenecks, model the fix, and stay through implementation so the gains actually stick.
Pricing & packaging
Value-based pricing models and packaging that customers understand - tested, not guessed.
Leadership alignment
Facilitated strategy sessions that end with a decision, not another deck to file away.
The standard.
Decisions, not decks
Every engagement ends in a decision the team can actually make, with owners and dates.
Numbers with names
Every recommendation has a number, and every number has an owner.
We stay for the work
Advice is cheap; implementation is the job. We stay through the change.
The team.
Two partners, no bench. You work with the people who answer the phone.

Amara Okafor
Managing partner
Former strategy director at a global consultancy. Founded Alden Street to work directly with founders and leadership teams.

Daniel Weiss
Partner, operations
Ran operations for a scaling consumer brand before consulting. Specializes in the boring, lucrative work of fixing processes.
The arc of an engagement.
Discovery
Two weeks to understand the business and frame the question precisely.
Analysis & options
Three to six weeks of analysis, ending in two to three honest options.
Decision
A decision session with the leadership team - not another presentation.
Implementation
We stay for the work, usually 8-16 weeks, so the decision becomes real.
Most strategy fails in the room where it should have been decided, not in the analysis. We fix the room.
From clients.
Amara ended a year of strategy stalemate in one session. We left with a decision, owners, and a date.
They found $600k of margin in three weeks of looking at our operations. Then they helped us keep it.
The pricing work paid for itself in the first quarter. Rare advice that is both smart and actionable.
Bring us the hard question.
A discovery call, a framing memo within a week, and an honest read on whether we can help.