A real estate website has two audiences with opposite goals: buyers and renters who want to search homes, and owners who want to sell or rent theirs out. The good ones serve both from the first screen. There's a property search for one group and a home valuation or consultation button for the other, plus enough about the agent and the local area to build trust. This page collects real estate agent website examples grouped by type: solo agents, teams, brokerages, luxury firms, and property managers. It then lists the pages and features every real estate site needs, breaks down the anatomy of a real estate homepage, and ends with a checklist. It is part of the website examples library.

Jump to a type: solo agents · teams · brokerages · luxury and international · property management

Real estate website examples at a glance

Every site below is the official website of a real, currently operating real estate agent, team, brokerage, or property management company. Each is broken down in more detail in the next section.

WebsiteTypeMain action on the homepageWhat to copy
Josh FlaggSolo agent, luxuryBook an appointmentA "Homes for Sale in [neighborhood]" search menu
Aaron KirmanSolo agent, luxuryLeave a messageListings split into exclusive, pre-market, lease, and sold
Jade Mills EstatesSolo agent, luxuryHome searchHome Valuation as its own menu item
The Altman BrothersTeamProperty searchA bio page for each team member
The Jills Zeder GroupTeamSchedule a consultationSeparate Buyers and Sellers menus
Forster Jones InternationalTeamContactA newsletter for new listings
Coldwell BankerNational brokerageSearch homesAn instant home estimate on the homepage
WindermereRegional brokerageSearch by neighborhood, city, ZIP, or MLS#Search, home value, and "request an agent" side by side
WeichertRegional brokerageSearch by address or areaSaved searches and email alerts
CorcoranBrokerageSearch homesNeighborhood guides linked from the homepage
FoxtonsEstate agent, LondonGet a valuationValuation as the first header button
Douglas EllimanLuxury brokerageChoose a marketMarket reports and buying and selling guides
SERHANT.Luxury brokerageSearch homesRegions menu organised by state and city
Knight FrankEstate agent, UKBook a valuationListings browsable by property style
EvernestProperty managementGet a rent estimateOwner and resident logins in the top bar
Bay Property Management GroupProperty managementFree property analysisFees and Rates as a menu item
Real Property ManagementProperty management franchiseFind your local officeA ZIP code box that routes to the local office
GreystarRental housing operatorSearch apartmentsRenter guides next to the search

What a real estate website needs to do

Most people visit a real estate website with one of a few questions, and the site works when each one is answered in a click or two:

  1. What's for sale or for rent? Listings and a property search
  2. What's my home worth? A home valuation, rent estimate, or seller consultation
  3. Is this the right agent for me? A bio, the team, sold listings, and reviews
  4. What's the area like? Neighborhood and community guides
  5. How do I get in touch? Phone, contact form, and office address

Property managers add a third audience: current tenants who need to pay rent or request maintenance. A real estate site is a business website that also behaves like a small search engine. It works best when the search and the "sell with us" path are both visible right away.

Real estate website examples by type

The descriptions below are limited to what is publicly observable on each site: its navigation, how listings and search work, lead capture such as home valuation and contact forms, neighborhood guides, and agent bios. Nothing here states sales volume, rankings, traffic, ratings, or business results. Sites change often, so menus and features may differ when you visit.

Solo real estate agent websites

A solo agent's site is part personal website, part listings portal. The agent's name is the brand, and the site has to show both the person and the properties.

Josh Flagg: joshflagg.com

FieldObservation
TypeSolo luxury agent, Beverly Hills and Los Angeles
NavigationAbout (bio, team, clients, giving back), Properties (featured properties, neighborhoods, home search), For Sellers (marketing, testimonials, seller consultation), Media (press, videos, blog, book), and Contact
Listings and searchA Search Homes menu with one "Homes for Sale in…" link per neighborhood, a full home search with a sign-in for saved searches, and a Notable Transactions section of past sales on the homepage
Lead captureA "Book an Appointment" button, a Seller Consultation page, a click-to-call phone number, and contact forms
NeighborhoodsIndividual pages for each area served (Beverly Hills, Bel Air, Malibu, and others)
What to copyTurn the neighborhoods you work in into search links, so a buyer can go from area to listings in one click

Aaron Kirman: aaronkirman.com

FieldObservation
TypeSolo luxury agent with a group, Los Angeles
NavigationAbout (the agent, the group, brokerage affiliation, partners), Listings, Communities, Media (print and TV/video), and Contact
Listings and searchListings split into Exclusive, Sold, Exclusive Lease, Pre-Market, and International, plus a separate home search
Lead captureA "Leave a Message" form, a click-to-call phone number, a newsletter sign-up, and repeated "Get in Touch" sections
Other featuresA Market Insights blog and a Communities section
What to copySplit listings by status so buyers, renters, and sellers each find their own kind of proof

Jade Mills Estates: jademillsestates.com

FieldObservation
TypeSolo luxury agent, Beverly Hills
NavigationProperties (exclusive, leases, sold, global), Home Search, Communities, News, Home Valuation, Blog, and My Account
NeighborhoodsA Featured Neighborhoods grid on the homepage, and a Communities menu with a page for each area
Lead captureHome Valuation as a top-level menu item, a "Connect With Jade" form, a newsletter, and a click-to-call phone number
What to copyGive the home valuation page its own menu item instead of hiding it in a footer

Real estate team websites

Team sites have to introduce several people without losing the shared brand. The usual answer is a team page plus an individual page for each agent, with one contact path for the whole group. Our realtor website example follows this pattern with a dedicated team page.

The Altman Brothers: thealtmanbrothers.com

FieldObservation
TypeReal estate team, Southern California and Arizona
NavigationAbout (with a page for each named team member), Our Team, Our Offices, Concierge, Vendors, and Properties
Listings and searchListings split by region, developments, sold listings, and a property search
Lead captureA "Submit Your Property" link for sellers, a contact page, and a phone number for each office
Other featuresA communities page listing the areas served, and the license number shown in the header
What to copyOne bio page per agent and one phone number per office, so visitors reach the right person

The Jills Zeder Group: jillszeder.com

FieldObservation
TypeReal estate team, Miami, Miami Beach, and Coral Gables
NavigationProperties, Buyers (buy with us, neighborhood guides, relocation), Sellers (list with us, marketing), About Us (client reviews, media, blog, press, videos), and Contact Us
Listings and searchAn IDX property search on a "homes." subdomain, with featured listings, recent sales, luxury condos, homes, and rentals
NeighborhoodsNeighborhood guides and a luxury communities page, also promoted as call-to-action tiles on the homepage
Lead capture"Schedule Consultation", contact forms, a contact link for each family on the team, and two office sections with phone numbers
What to copyGive buyers and sellers their own menus, so each audience lands on a page written for them

Forster Jones International: forsterjonesintl.com

FieldObservation
TypeReal estate team, Beverly Hills and Los Angeles
NavigationHome Search, Active Properties, Sold Properties, Our Markets, Our Team, List With Us, Buy With Us, International, New Development, Press, Testimonials, and Newsletter
Listings and searchFeatured properties on the homepage and a collection grouped by area (Los Angeles, Silicon Valley, International, New Development)
Lead captureA "Receive exclusive listings in your inbox" sign-up, a contact form, and a "Work With Us" section
What to copyA listings newsletter keeps buyers who are not ready yet coming back

Real estate brokerage and agency websites

Brokerage sites serve thousands of listings and many agents, so the homepage is mostly a search box. The useful lessons are in how they route visitors: buyers to search, sellers to a valuation, and everyone to a local agent. Our real estate agency website example shows a smaller, single-office version.

Coldwell Banker: coldwellbanker.com

FieldObservation
TypeNational brokerage, United States
Homepage pattern"Your next home is here" with a search, then a carousel of listings that are not yet on the market
Home valuationA "CB Estimate" instant home estimate on the homepage and a home valuation page
Other featuresA Find an Agent search, a Move Meter tool for comparing places to live, a seller program page, and links to homes for sale in every state
What to copyPut an instant estimate on the homepage; it gives sellers a reason to start on your site rather than on a portal

Windermere: windermere.com

FieldObservation
TypeRegional brokerage, western United States
NavigationSearch, Buy, Sell, Living, Agents, About Us, and Services
Listings and searchA search box for "neighborhood, city, ZIP or MLS#" next to "My Home Value" and "Request Agent" options
Other featuresBuying and selling guides, a mortgage calculator, a home worth calculator, a blog, and an app download
What to copyOffer search, home value, and "talk to an agent" as three equal choices in the hero

Weichert: weichert.com

FieldObservation
TypeRegional brokerage, United States
NavigationBuy, Sell, Rent, Property Management, Mortgage, and Insurance, with Find an Associate and Find an Office in the top bar
Listings and searchSearch by address, neighborhood, city, or ZIP, plus browse links by city and county
Lead capture"What is my Home Worth?" links and a "List your House" page
Other featuresA visitor account with saved searches, favorites, and email alerts; buyer and seller guides
What to copyLet visitors save searches and get alerts; it turns a one-time visitor into a returning one

Corcoran: corcoran.com

FieldObservation
TypeBrokerage, New York, Florida, and other markets
Homepage pattern"Make yourself at home." with a search, then Trending Homes
NeighborhoodsA "Find your neighborhood." section linking to neighborhood guides
Other featuresSections for selling with Corcoran, finding an agent, finding an office, and market reports; phone numbers in the footer
What to copyStack the homepage in the order visitors ask: homes, neighborhoods, selling, agents, offices

Foxtons: foxtons.co.uk

FieldObservation
TypeEstate agent, London (sales and lettings)
NavigationMega menus for buying, renting, landlords, and selling, with "Get a valuation" and "Register" in the header
Listings and searchSearch by area or postcode; separate pages for properties, houses, and flats for sale and to rent
Other featuresBuying and renting guides, borrowing and stamp duty calculators, tenant support, area guides, and a branch finder
What to copyMake the valuation the first button in the header if winning listings is your main goal

Luxury and international brokerages

Luxury sites lead with large photography and fewer words. Their structure still follows the same pattern: search, markets, agents, and a way to sell.

Douglas Elliman: elliman.com

FieldObservation
TypeLuxury brokerage, United States
NavigationBuy, Rent, Sell, Agents, New Development, and World of Elliman
Homepage pattern"Where do you want to go?" with a search, followed by an Our Markets list that links to each state's listings
Other featuresMarket reports, guides to buying and selling, featured cities, offices, and a newsletter sign-up
What to copyPublish market reports and guides. They give sellers and buyers a reason to come back between moves

SERHANT.: serhant.com

FieldObservation
TypeLuxury brokerage, United States
NavigationBuy, Rent, Sell, New Development, and Agents (find an agent, join), with a phone number in the header
Listings and searchA search for "City, Neighborhood, ZIP, or Address" and a Featured Properties section
Other featuresA regions menu organised by state and city, guides, market knowledge pages, and "Get in Touch" forms
What to copyWhen you cover many markets, organise them by state and city in one menu instead of a long list

Knight Frank: knightfrank.co.uk

FieldObservation
TypeEstate agent, UK and international
NavigationResidential and Commercial, For sale, For rent, and New developments, with "Book a valuation" in the header
Listings and searchA search box ("Mayfair, W1 or Cotswolds") and browse links by property style: cottages, period homes, penthouses, mews, barn conversions, and more
Other featuresService sections for buyers, sellers, landlords, tenants, and homeowners, and a latest insights section
What to copyBrowse links by lifestyle ("coastal", "with land") help buyers who do not know the area yet

Property management websites

Property management sites have three audiences: property owners who might hire the company, renters looking for a home, and current residents who need to pay rent or report a problem. The best ones split these paths in the header. Our property management website example uses separate Owners, Tenants, and Rentals pages.

Evernest: evernest.co

FieldObservation
TypeProperty management and brokerage, several US markets
NavigationInvestors, Brokerage, Residents, Owners, and Company, with Owner Login, Resident Login, and "How Do I Apply?" in the top bar
Lead capture"Get my rent estimate" and a free rental report for owners
ResidentsPages for searching rentals, requesting maintenance, a notice to vacate, a move-in checklist, and resident FAQs
OwnersServices, markets, pricing plans, the management process, and owner FAQs
What to copyPut the owner and resident logins in the top bar so current clients never have to search

Bay Property Management Group: baymgmtgroup.com

FieldObservation
TypeResidential property management, Maryland, Pennsylvania, Virginia, and DC
NavigationAbout, Property Management (services, HOA management, Fees and Rates), and Areas We Serve by state and county, with Owner Portal and Tenant Portal links in the top bar
Lead captureA "find out what your property will rent for" offer and a free property analysis link
Other featuresLeaders listed for each office, a coverage area section, a blog, and a click-to-call phone number
What to copyPublish fees and rates on their own page so owners can see the cost before they call

Real Property Management: realpropertymgt.com

FieldObservation
TypeProperty management franchise, national
NavigationServices, About, Why Us, Expert Tips, and Locations, with a "Request Assessment" button
Lead captureA "Find Your Local Professional" ZIP code box and a "find out how much you should charge for rent" ZIP form
Other featuresCustomer reviews, FAQs, and a blog of landlord advice
What to copyIf you have several offices, let a ZIP code send the visitor to the right one

Greystar: greystar.com

FieldObservation
TypeRental housing operator and manager
Homepage patternA renter-facing site: "Apartments made for living" with a search for city or community, and a favorites list
NeighborhoodsCity pages and local guides for the metros it operates in
Other featuresRenter resources (when to start looking, how to schedule a tour, how to avoid rental scams) and a resident help link
What to copyIf your visitors are mostly renters, lead with the apartment search and answer their common questions next to it

Must-have pages and features for a real estate website

The examples above look very different, but they share the same core. These are the pages and features to plan before you think about design.

Page or featureWhy it mattersExample to look at
Property search (IDX)Buyers expect to search listings without leaving your siteWindermere, Weichert
Your own listings and sold listingsProof that you sell homes, and the reason sellers callAaron Kirman, Josh Flagg
Home valuation or rent estimateThe main lead capture for sellers and landlordsColdwell Banker, Foxtons, Evernest
Neighborhood and community guidesHelp buyers choose an area, and show local knowledgeJade Mills Estates, The Jills Zeder Group
About and agent bioVisitors hire a person, not a logoJosh Flagg, The Altman Brothers
Buyers and sellers pagesEach audience needs a page written for themThe Jills Zeder Group, Forster Jones International
Contact and phoneClick-to-call phone, a short form, and the office addressCorcoran, Bay Property Management Group
Saved searches and alertsTurns browsers into returning visitorsWeichert
Owner and tenant portalsCurrent owners and residents need them every monthEvernest, Bay Property Management Group
Fees and pricingOwners want to know the cost before they callBay Property Management Group, Evernest

IDX (Internet Data Exchange) lets an agent show MLS listings from their local market on their own site. Most of the examples above use one, either built into the site or on a subdomain such as homes.example.com. Whatever you use, link to the search from the header, show your own listings separately from the full MLS feed, and keep a page of sold listings. Sold homes show what an agent has actually done.

Home valuation and lead capture

For most agents, "What's my home worth?" is the question that starts a conversation with a seller. Give it a dedicated page and a menu item, as Jade Mills Estates, Foxtons, and Knight Frank do. Keep the form short (address, then contact details) and say what happens next. Property managers use the same pattern with a rent estimate. The real estate agent website example ends its homepage with a "Wondering what your home is worth?" section.

Neighborhood and community pages

A page for each neighborhood you serve helps buyers who are new to the area, and it gives search engines a page that matches searches like "homes for sale in [neighborhood]". Include a short description, the kind of homes there, and a link to current listings in that area.

Agent bio and trust

Write the bio in the first person or as a short story, with a real photo, the areas you cover, your license number where your state requires it, and how to reach you. Link to sold listings and reviews rather than making claims. For a team, give each agent their own page, as The Altman Brothers do.

Built for phones first

Plenty of buyers browse listings on a phone. Check that the search, the photo galleries, and the phone number work on a small screen, and that listing photos are compressed so pages load quickly. The responsive website example shows how a layout adapts from desktop to phone.

The anatomy of a real estate homepage

Real estate homepages vary in style, but most reuse the same skeleton. The diagram below is an illustrative pattern, not a specific real site.

plaintext
+--------------------------------------------------------------+
| HEADER  Logo   Buy  Sell  Neighborhoods  About   (555) 010-0000|
|                                          [ Home valuation ]   |
+--------------------------------------------------------------+
| HERO                                                          |
|   [ photo of a local home or skyline ]                        |
|   Agent or brokerage name, one line about the area served     |
|   [ City, neighborhood, ZIP or MLS#        ] [ Search ]       |
+--------------------------------------------------------------+
| FEATURED LISTINGS                                             |
|   Three to six of your listings · View all · Sold ->          |
+--------------------------------------------------------------+
| NEIGHBORHOODS                                                 |
|   Tiles for each area served -> guide + listings              |
+--------------------------------------------------------------+
| ABOUT THE AGENT / TEAM                                        |
|   [photo]  Short bio, areas, license no. · Meet the team ->   |
+--------------------------------------------------------------+
| SELLERS                                                       |
|   How you market a home · [ What's my home worth? ]           |
+--------------------------------------------------------------+
| REVIEWS                                                       |
|   Two or three client reviews, linked to the source           |
+--------------------------------------------------------------+
| CONTACT (repeat the main action)                              |
|   Short form · phone · office address                         |
+--------------------------------------------------------------+
| FOOTER  Office + map · Phone · License · Fair housing · Social|
+--------------------------------------------------------------+

The sections in order:

  1. Header: logo, a short menu (Buy, Sell, Neighborhoods, About), a click-to-call phone number, and a home valuation button
  2. Hero: a local photo, who you are and where you work, and a property search
  3. Featured listings: your own current listings, with links to all listings and to sold homes
  4. Neighborhoods: one tile per area you serve, each linking to a guide and listings
  5. About: the agent or team, with a real photo and a link to the full bio
  6. Sellers: how you sell a home, ending in the valuation call to action
  7. Reviews: a few real client reviews, linked to where they were posted
  8. Contact: a short form and the phone number again
  9. Footer: office address with a map link, phone, license number, fair housing and brokerage disclosures, and social links

The real examples above show how far this skeleton stretches. Solo luxury agents such as Josh Flagg and Jade Mills Estates add notable sales and neighborhood grids; national brokerages such as Coldwell Banker and Corcoran shrink the page to search, an estimate, and agent and office finders; property managers such as Evernest and Bay Property Management Group replace listings with an owner offer and portal links. Our real estate agent website example follows the full skeleton, with separate listings, neighborhoods, buy and sell, and contact pages.

Typical real estate site structure

Most agent and team sites are shallow: a handful of top-level sections, with listings and neighborhoods one level down. For more on choosing pages and navigation, see website structure examples.

plaintext
REAL ESTATE AGENT — shallow structure
example.com
+-- Home
+-- Listings
|   +-- Search all homes (IDX)
|   +-- Featured listings
|   +-- Sold
+-- Buy
+-- Sell
|   +-- Home valuation
+-- Neighborhoods
|   +-- Neighborhood A
|   +-- Neighborhood B
+-- About (bio, team, reviews)
+-- Blog / market updates
+-- Contact

A property management site swaps Buy and Sell for Owners (services, fees, rent estimate) and Residents (rentals, apply, pay rent, maintenance), and adds portal logins to the header.

Real estate website checklist

TemplateReal estate website checklist
  1. Property search (IDX) linked from the header, plus your own listings shown separately
  2. Sold listings page with real past sales
  3. Home valuation page (or rent estimate for property managers) linked from the menu
  4. Buyers page and sellers page, each written for that audience
  5. One page per neighborhood or community you serve, linking to its listings
  6. About page with a real photo, areas served, and license number where required
  7. Team page with individual agent bios, if you work as a team
  8. Click-to-call phone number in the header and a short contact form
  9. Office address with a map link, brokerage name, and required disclosures in the footer
  10. Reviews linked to their source, not unsourced quotes
  11. Owner and tenant portal links, fees, and maintenance requests (property managers)
  12. Tested on a phone: search, photo galleries, forms, and phone link all work

For brokerages with several offices, repeat the address, phone, and agent list on a page for each office.

FAQ

Frequently asked questions

What pages should a real estate agent website have?
At minimum: a homepage, a property search or listings page, a sellers page with a home valuation form, an about page with your bio, neighborhood pages for the areas you serve, and a contact page. Teams add a team page; property managers add owners, residents, and rentals pages.
Do I need IDX on my real estate website?
If you sell homes, yes in most cases. IDX lets visitors search MLS listings on your site instead of leaving for a portal. Show your own listings separately from the full feed, and keep a page of sold homes.
What should be on a real estate homepage?
Your name or brand, the area you serve, a property search, a few featured listings, links to neighborhood guides, a short bio, a home valuation call to action, and a phone number. Everything a buyer or seller needs to take the next step should be visible without hunting.
How is a realtor website different from a brokerage website?
A realtor or agent site is built around one person or team: their bio, their listings, and their neighborhoods. A brokerage site is built around search and routing, sending visitors to listings, local offices, and individual agents.
What should a property management website include?
Separate paths for property owners (services, fees, a rent estimate, and an owner portal) and for renters (available rentals, how to apply, rent payment, and maintenance requests), plus the areas served and contact details.
Can I build a real estate website with WordPress?
Yes. WordPress, real estate website builders, and hand-coded HTML all work. Many agents use WordPress with an IDX plugin. Whatever you use, the important parts are the same: search, listings, a valuation form, neighborhood pages, and a fast mobile layout.
Are the examples on this page real real estate websites?
Yes. The agents, teams, brokerages, and property managers in the gallery are real, and each is described only by what is publicly observable on its official site. The homepage diagram, site structure, and checklist are illustrative patterns, and the demo sites linked on this page are fictional businesses built by Basic Website Example.

Want a website built for you?

If you would rather start from a finished design than build a real estate site from scratch, our ready-made real estate designs show the complete result. See the real estate agent website example, the realtor website example, the real estate agency website example, or the property management website example. Each can be customized with your name, listings, neighborhoods, and contact details.

Where to go next

A real estate website works when a buyer can start a search and a seller can ask for a valuation within seconds of landing. Start from the must-have pages and the homepage anatomy above, then borrow the specifics from the examples that match how you work. For more business site patterns, see business website examples; for a site built around one person, see personal website examples; for planning the pages and navigation, see website structure examples and the website wireframe example. To use a CMS, see WordPress website examples. For another local business with a narrow set of visitor tasks, compare restaurant website examples.

Examples